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Kansas City Chiefs v Las Vegas Raiders

Source: Christian Petersen / Getty

The 2024-25 NFL season is heating up, and millions of fans are in front of the TV or the stadiums to root for their favorite teams. With approximately $3 billion spent annually on merchandise, the most diehard sports fans have no problem showing who they support.

But…which teams’ fans are the proudest?

Sportsbook/Casino website Betway sought to answer this through a complete color analysis by examining photos of NFL fans at games. Using a specialized color tool, they were able to figure out the percentage of supporters wearing their team colors during the games. Thus, the findings determined which teams have the proudest fan bases!

Keep scrolling to find out whose fans reign supreme!

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1. Las Vegas Raiders

NFL: NOV 03 Raiders at Bengals Source:Getty

Average percentage of fans wearing merch to games – 34.77%

2. Kansas City Chiefs

Kansas City Chiefs vs Denver Broncos Source:Getty

Merch average: 25.50%

3. Atlanta Falcons

NFL: OCT 20 Seahawks at Falcons Source:Getty

Merch average: 24.45%

4. Tennessee Titans

New York Jets v Tennessee Titans Source:Getty

Merch average: 23.20%

5. Washington Commanders

Chicago Bears v Washington Commanders Source:Getty

Merch average: 22.37%

6. Miami Dolphins

Buffalo Bills v Miami Dolphins Source:Getty

Merch average: 20.50%

7. San Francisco 49ers

San Francisco 49ers v Seattle Seahawks Source:Getty

Merch average: 20.33%

8. Pittsburgh Steelers

New York Jets v Pittsburgh Steelers Source:Getty

Merch average: 19.84%

9. Houston Texans

Houston Texans v New York Jets Source:Getty

Merch average: 18.62%

10. Denver Broncos

NFL: OCT 27 Panthers at Broncos Source:Getty

Merch average: 18.48%